Walsall will be offering two complimentary season tickets to every primary and secondary school across the Walsall and Sandwell Borough for the 2026/27 campaign, designed to give thousands of children and families the opportunity to come down to the Pallet-Track Bescot Stadium and enjoy live football with us.This initiative is part of our continued vision to inspire the hearts and minds of the community – we want young people to feel part of their local club, to share in the excitement of matchday and to build memories that last a lifetime. By continuing to open our doors to schools across the borough, we’re making sure football is accessible and welcoming to everyone.
Speaking via the club's official website, Head of Ticketing Elizabeth Champion said: "We’re pleased to be able to offer this incentive for another season.
"Football is about inclusion and togetherness – we want every child in Walsall to feel part of their local club, and this is our way of saying thank you to the community that supports us week in, week out.
"Inspiring the hearts and minds of our community is central to what we do, and this initiative is another big step in making that vision real."
The tickets will be sent directly to schools, which can decide how best to use them – whether that’s rewarding pupils, supporting families or giving staff a chance to enjoy a match. However they’re used, the aim is simple: to bring football closer to the heart of the borough.